Literally, Ryan Lochte scored his piece of silver at the 2012 London Games for endorsing McDonalds’ unolympian crap-food. But in London Lochte waited until after his competitive events to “go to McDonalds”. His fellow shill Michael Phelps added a vicarious, thus safer, third person endorsement, as one might exclaim “He’s going to Disneyland”. At the 2008 games in Beijing, Lochte purports to have eaten the official sponsor’s crap “for breakfast, lunch and dinner over 10 days” but came away with one less medal. Lochte didn’t see SUPERSIZE ME to know his fast food mythology has already been debunked.