Tag Archives: Processed Food

A Coke a day keeps the doctor in payola

Did you hear that Coke has partnered with the American Academy of Family Practitioners to offer nutritional advice about how Coca-Cola products can be part of a child’s healthy diet? What, with a side order of stomach pump? Have they developed an anti-venom for High Fructose Corn Syrup? How about superglue for the bottle caps? This reminds me of the malarkey on sugar cereal boxes about being “part of a balanced breakfast.” How many children do you know eat a heaping bowl of cereal with eggs, toast, and fruit? What would be the point of serving the cereal? Remember the scene in Supersize Me when nutritionists were asked what percentage of a regular diet can come from fast food? The answer: zero. Coke for extra large kids Can a moral nutritionist speak favorably of processed food? These AAFP doctors probably think family dentists still give out hard candy.

Smart choices graded on a curve

George W. Bush was a smart choiceWith local produce, organics and natural foods adorning their packaging with seals of approval to differentiate themselves from ordinary supermarket slop, the processed food purveyors have conjured their own green badge. They call it the SMART CHOICES program, and it’s extraordinarily egalitarian. Whoever pays gets one. The makers of Fruit Loops, for example, have shown themselves smart enough to buy in.

The good news is that food activists are all over this online. Hopefully the hilarious jeers will lead to supermarkets shun the Smart Choices PR group effort to propagandize their aisles.

Remember when Wonder Bread advertised that it “built healthy bodies in 24 ways?” They were forced to retract those commercials because that claim was absolute malarkey. Hopefully there exists the regulatory muscle to challenge the processed food multinationals on the misleading wisdom of their “Smart Choices.”